Something very interesting happened the other day. We were looking for a sales executive who could help us out with our sales efforts. We had interviewed a couple of people but somehow were not satisfied with what we had seen. It was then that one of our associates suggested that we pick up interns from an MBA college. So we had some interns from a particular college sent down to our office. There was a sizable number and we were sure we would be able to find at least one candidate that matched our criteria.
So we set out interviewing them one by one. You won’t believe that out of the entire lot of 15, we could only find 1 candidate who we felt could do justice to the task at hand. So what differentiated this candidate from the other 14? Simply his soft skills. Some of the other candidates were technically sound but the common problem with all of them was that they lacked soft skills. We being amongst the top soft skills training companies in India could definitely not have someone represent us who lacked in this very sphere and who needed soft skills training himself! That’s when we realized how important it is for our colleges to actually take students through such courses. They all equip students with hard skills but somehow this front is ignored.
Keeping this incident in mind we are conducting campus to corporate sessions for college students. We know how these skills all have their roots in deeper aspects of the self and hence have come up with a yearlong course which can help in the overall development of students. These sessions entail:
- Self Development : 90% of our personalities are made up of what’s on our inside; our fears, perceptions, attitude, beliefs, motivations and complexes. These drive the 10% of our outside personality. Hence dealing with these and ensuring that they are causing fruitful outer behaviour is essential. This is why we give so much of importance to ‘self’ development and always start our sessions with the same. It helps in building self confidence and getting past the fears that may be hindering our progress.
- Communication, Etiquette and Grooming : Behaviour and Physical Appearance form the outer personality. Once the inner is in place, it becomes much easier to get the outer in place. The outer also feeds into the inner, so changing the way we dress can also have great effects on the way we feel and in turn on our attitude.
- Team Dynamics : Once we have a good understanding of ourselves, we automatically gain a better understanding of the people around us. After all, we are all human beings and frankly operate in very similar ways! So understanding how a team works and what team members want and need from us makes the next stepping stone which ensures that not only do we feel and look happy but can also have great relationships with those around us. Somehow the relationships that we have at college are very different from those that we encounter in the corporate world and readiness for the same is hence a necessity.
- Other Skills : Apart from these, we also teach students time management skills as well as stress management techniques. It’s very important that they can handle these two parameters well so that they can avoid burnout while at work. Goal setting is another area which helps them get a direction in life and then march towards it with full force.
- Placement Assistance : Last but not the least, we also help our students when it comes to placement assistance. We having plenty of experience in the recruitment field ourselves, understand what it is that companies are looking for in a candidate and give students a tip on various fronts. We help them design their resumes to showcase specific details about themselves and steer questions in their interviews. We also give them practice in Group Discussions as well as in various types of interviews so that they are comfortable when they have to finally face the same on D-Day.
In this way we are going all out to help the youth of our country become more employable and become better employees once they get their coveted job!
Selling Skills Training covers a wide spectrum or should I say very wide spectrum! It’s a huge field and encompasses many different aspects of Selling. It could be based on the type of selling like Retail or Rural Selling or it could be on the channel that is used like Channel Sales or Feet on Street Selling.
The new type that is currently making waves is based on the internet. It could be social marketing (SMO), where we sell our products and services through various social media platforms like Facebook, Whatsapp, LinkedIn, etc. As these may seem to be more individual based platforms, organizations are resorting to use the more commonly used SEO, for marketing their products.
So what is SEO? It’s search engine optimization. A simple method to come amongst the top results in the google list when an individual searches for a product or service. This method thus revolves around our most favorite friend Google. In fact it is he who decides who is going to appear at which position your website is going to land in the list! So how does it work? By using keywords. Let me give you an example.
Suppose you were trying to find a good soft skills training company in Mumbai who could deliver all sorts of trainings for your employees. So when you type ‘soft skills training company in mumbai’ google throws up a list of results. It is but natural that you will start reading the list from the first entry at the top and after checking each website will keep coming down the list. If you find a good company at the start of the list itself, you won’t bother to look further or at least not go beyond the first page. Knowing this typical tendency, it becomes all the more important to ensure that your organization website occurs as a result on google on the first page itself.
As per research which is being done on SEO on how to increase its effectiveness, the latest findings say that it is better to have long tailed keywords. So if I am a soft skills training company which operates out of Mumbai, it is always better to put the keyword as ‘soft skills training company in mumbai’ rather than just putting ‘training company’. The advantage that you get is that a person who types soft skills will also reach your website, one who types training company will also reach your website, one who types training company in mumbai will also reach your website and those who type soft skills training companies in mumbai will also reach your website. So don’t you think that’s great and will definitely add up to the number of hits you get on your website?
Another great way to get on top of the google listings is by creating blogs on a frequent basis. Having articles written by you on a regular basis brings in greater traffic on to your website and frankly serves as a great way to plug in those keywords that you require to pull yourself up on the ratings. The best part about it is it serves as a great creative outlook too, allowing you to write on any topic under the sun, as long as you can relate it to your organization and its services!
Other methods that are being taught as a part of Selling Skills Training nowadays are the use of paper click campaigns (PPC) where your advertisement is displayed on certain pages by google or as a part of google directory listings or simply how to use e-mail or SMS marketing more effectively.
People live a very busy life these days. Most of the people in the society are over whelmed with the work and other family matters. There is never enough time for anything for some people, where as some people seems to have much free time, even if they are leading similar lives. How is this possible? All are allocated with 24 hours a day each no more, no less. Still, some people fail to finish the entire task in time because they do not know how to manage the time very well. People say time is money because time is very precious. Once gone, it can’t be gotten back. If you are finding it hard to finish tasks in time, then time management training is what you needs the most.
Why time management is important?
- If time is not managed properly, the projects, reports and other works can’t be submitted in the given deadline. This will result in great disgrace, if you are working in a company or studying in an institution.
- Improper time management will alter the regularity in the food consumption times and this will make a bad effect in your health.
- If you are not able to follow as per the time schedule, you will be constantly worried about it and causes lot of frustration.
The Yellow Spot gives great training for the people for managing the time efficiently so that they can develop a better life style, free from tensions. When it comes to time management, the primary thing you have to manage is yourself. Simply put, time management is an act of self-management. They help you to analyze why do you lag behind the time limits and where do you need to focus for not losing the time. There are many tricks and tips that will save your time every day.
The Yellow Spot has a handful of highly experienced and talented trainers, who are able to get down deep into anyone and understand the root of their problems. With the help of these highly talented trainers, you will be able to figure out a lot more about yourself. Getting to know more about you, plays a vital role in self-management. The trainers will help you set new goals and rules. Even if you mess them up in the beginning, the trainers will encourage you to push forward and will help you to achieve the skill of time management.
Selling Skills are required for all and every one in their lives. Every individual though not being into sales profession has to sell himself or his thought processes to others for other to believe in him and his capabilities. This applies to husband and wife, partners, child to parent, parent to child, friends to each other, subordinate to boss and vice versa. Hence anyone who wants to be successful in life should know to sell himself very well.
The Yellow Spot designed selling skills training program focuses on this core human need of selling himself to others and hence have designed a in-depth selling skills training program for those who want to enhance their effectiveness in life as well in the profession of sales.
The program focuses on the core questions like:
- Why do we need to sell ourselves? How can we become effective sellers? How do we overcome the fears we have of selling?
- How do we understand the buyer’s needs?
- How do we understand his psyche?
- What are the various techniques we can sell?
- What is the math behind the sales numbers?
- How do we overcome the objections mentally and emotionally?
- How do we respond to these objections?
- How do we handle failure?
- How do we close the sale effectively?
Our selling skills program will be delivered considering the above questions and will be a mix of role plays, simulations, assessments, games, small group activities and presentation. Audio visuals will also play a role in helping our visual learners learn these skills effectively. The way we differentiate ourselves is by conducting a thorough needs assessment before the program so that we get an opportunity to customise and cater to the individual needs of our participants.
This initiative makes our selling skills program unique.
Even at the end of our program we wind up with through action plans which can be reviewed at a later stage.
Our interactions with our participants are highly personalised and this how our programs become more meaningful.
Selling skills training is generally a 2 day program to be able to maintain effectiveness and is conducted in a spacious environment to be able to create and maintain the right environment for the workshop.
Enrol in our 2 day program and become an ace sales professional.
One fine morning I got a call from a client. They wanted something for their new joinees. What they really wanted they didn’t know and unfortunately they were unable to explain it to me either. So I sent our representative to meet them and find out what they really needed.
He came back with a really weird combination. It was a Selling Skills Training enmeshed into an induction program. “We havn’t done one of those while I have been there but we can certainly manage,” I thought to myself. It all seemed doable until I heard the next part! What I heard next was something alien to my ears. I had never heard of such a need before. The client actually wanted us to do a Selling Skills Training as a part of the Induction they conduct for their new joinees, including the technical training. “Technical training on what,” was my next question? The next term that hit me was something I really wasn’t expecting, in fact I didn’t even know what it meant! How was I going to train someone on something that I had never even heard about! I was lost in wonderland for a minute but me and my questions never really let me stay their too long! So how was I supposed to do it? It was a medical related product and biology was something that I had not touched after my 10th Standard. In fact my mother had always wanted me to be a Doctor and I had refused point blank as just the sight of blood had always been enough to take me down!
So I asked my colleague the next question,”where am I expected to gain the expertise from to actually conduct this session?” He came to my rescue and informed me that the client wanted me to attend the induction being conducted that month. I could sit like a participant in the session, ask as many questions as I wanted and would be ready to conduct the session. In fact they also wanted me to take over the Legal, Finance, Operations, MIS and HR sessions. Now I was really going to faint! What made them think I would be able to do justice to these varied sections. HR is something I could easily do and I could learn the MIS and Operations parts, but Legal and Finance!
I took a deep breath, gathered some courage and finally told my colleague to say yes to them. This was going to be a challenge for me and I was ready to accept it. I was ready to give it a go and put in all the effort that it required.
Soon came the day of the induction. I sat through it carefully taking notes. I also kept an eye on the participants and interacted with them to understand how they felt about the session. I then suggested appropriate changes to the client, post which I started bombarding them with my list of never ending questions! They patiently cleared all my doubts and even landed up making changes in their client presentation!
After plenty of late night study finally came the day of my session and boy was I in for a surprise! Some of my participants were Doctors themselves while others had been working with our client’s competitors since a long time and hence knew the product in and out. I was actually supposed to teach participants who knew a lot more than me! I did freak out for a minute but shook myself back into balance. I had studied hard and was going to do my best.
Guess what, I came out with flying colours!
Personality Development is a wide term and its reach is just not concerned with self improvement or look enhancement, but it is about ameliorating the way one thinks about himself/herself and others and behave with them. When we think of developing personality, we think of bringing about positive changes in an array of qualities for achieving the goals in a better manner. If you are also looking for a bucket list of tips that will help you improve your persona, then here is your jackpot. Read further:
- Optimism and confidence
Positivity lays the road of confidence. If you approach a difficult task with a positive approach, your level of confidence will reach the skies and will surely help in gaining the most effective solution for the problem in hand. This confidence laden positive approach will help you in making best use of resources as well as abilities to bring home a solution.
- Know who you are
Just like the way one must know something about a product before developing it; the same goes for personality also. For developing it, one needs to take a thorough look at themselves and analyses traits, strengths as well as weaknesses which can needs to be reworked. One needs to convert weaknesses into strengths.
- Soft skills
Soft skills training is often considered as one of the essential and most vital aspect of any development program. For efficient soft skills, one must think before speaking. Also develop the skills of listening; this way you will get to know more. If you are not well versed with English, work on its perfection. Try communicating more and more with people.
- Widen your mind frame
You should widen your mind frame and thus become an intriguing person, with whom one can talk about different phenomena. If you possess a passion for something, pursue it to the fullest without considering time as the enemy.
- Body language
Body language reflects a lot about one’s personality. Your persona should always portray an open and inviting nature; thus reflecting positivity. Always use a relaxing gesture so that people do not feel hesitant in approaching you.